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The five golden rules of social media for start-ups

Social media is a relatively cost-effective tool that can not only complement your sales and marketing efforts, it can form an entire basis of a business, with several start-ups generating significant...

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Five online tools that can put you ahead of your competition

This year’s StartupSmart Awards saw a huge number of entries from web-based and IT start-ups, with five of the top 10 fastest-growing start-ups relying on technology in major way in their business...

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StartupSmart eBook: Five things to look for in a franchisor

Franchising remains a fantastic avenue into business ownership for those who crave the brand recognition and practical assistance offered by an established company. Australia has one of the highest...

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You may be at the top, but networking still matters – how to do it well

Regardless of whether you’re a managing director of a Fortune 500 company or the founder of a start-up business, networking is essential to staying ahead in the current economic climate.   Maintaining...

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So You Think You Can Start-Up – Top tips from the experts on how to throw a...

Ten of Australia’s most innovative, up-and-coming start-ups came together in February 2014 to pitch their b2b ideas to the panel of expert investors.   Everyone knows that if you want investors to come...

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Six online strategies to get new customers – top advice from the StartupSmart...

When it comes to growing your startup’s customer base there is no one-size-fits-all approach.   The strategy and considerations vary according to what market you’re in, your budget and ultimately the...

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Leading through rocky times: How to navigate seven tough scenarios and succeed

For every chief executive officer or company director, there are countless positive moments to celebrate, but also some very difficult times to steer through. Even the most experienced company leaders...

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Be your own boss: 10 steps to picking the right franchise

With Australia’s franchising sector reaching 1,200 franchisors and 73,000 franchisees, the attraction of starting a business with experienced backing is growing. Becoming a franchisee means joining an...

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8 things you need to know about launching an online business

Many people are looking to build a prosperous, fast growth, online business. However there are a number of steps that need to be taken into consideration to empower e-commerce startups with the best...

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6 essential steps to building a thriving startup

The essence of any startup involves hard work, passion and creativity, but those factors alone are not enough to turn it into a successful business. Translating your vision into reality takes thought,...

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